At Lavender Hill Clothing, we don’t see our items as ‘fashion’ and tend to steer away from the notion of ‘ethical fashion’. To us, the word fashion implies a trend, and we know that trends come and go, meaning that clothes within those trends soon become dated and thus deemed as unwearable.
For us, producing sustainable and ethical clothing items that are staples for every woman’s wardrobe means that we pour time and effort into creating timeless pieces. Not only are our each of our individual clothing items ideal as part of a capsule wardrobe, they are long-lasting and are made to the highest environmental standards in carbon neutral facilities. Plus, our core fabrics are all derived from natural materials which are strong, durable, soft and renewable, and which keep their shape and colour wash after wash. We consider this the true definition of wardrobe staples and a step away from what we consider ‘fashion’.